Online travel agency Booking.com has forged a new partnership with climate technology specialist Chooose to increase traveller awareness about the carbon footprint of their trips.
The partnership will initially look at how to provide transparent information to Booking.com customers about the emissions associated with bookings, starting with accommodation and then moving on to other travel services such as flights.
The plan is to eventually introduce carbon offsetting options within the customer journey so that travellers can “easily address the CO2 emissions associated with their trip” directly on Booking.com’s platforms.
Danielle D’Silva, head of sustainability at Booking.com, said: “We want to make it easier for everyone to experience the world in a more sustainable way.
“With half of travellers citing that recent news about climate change has influenced them to make more sustainable travel choices, supporting travellers to make more informed decisions related to the carbon footprint of their trips is a top priority for us.
“Together with Chooose, we can provide information in a more transparent manner, and through trusted climate projects, can offer another way for travellers to make more mindful travel decisions.”
Chooose is already working with several other companies including SAP Concur, London Heathrow airport and Finnair.
Andreas Slettvoll, CEO at Chooose, added: “We are proud to team up with Booking.com making information about carbon emissions more accessible and ultimately actionable for people worldwide. Through the partnership, we can turn sustainable intentions into more concrete sustainable actions.”